Coupon Policy

Date: December 29th, 2023
This policy (“Coupon Policy”) describes the terms and conditions that apply to use of promotional coupons issued by SHEIN UK (“Coupons”) on its website at www.shein.co.uk and related SHEIN mobile application(s) (collectively, the "Site").
By accepting the awarding of Coupons or using Coupons, you agree to be bound without reservation by this Coupons Policy. This Coupon Policy is incorporated by reference into the General Terms and Conditions . This Coupon Policy may be amended from time to time without prior notice to you. However, the applicable Coupon Policy will in any case be the one in force at the time you obtain the Coupons.
1. How Can I Get A SHEIN Coupon?
We may make Coupons available to you from time to time at our sole discretion, including in the following ways:
  • After registration of a new Customer account (“SHEIN User Account");
  • We may make Coupons available to you through the homepage and order page on the Site. Such Coupons will not be linked to your SHEIN User Account and are therefore not available in “"My Assets" << "My Coupons" section.
  • After downloading the SHEIN application by scanning a SHEIN QR code;
  • You may receive a Coupon through an influencer who works with us based on the influencer’s recommendation. Such Coupons will not be linked to your User Account and are therefore not available in “"My Assets" << "My Coupons" section.
  • Through the Coupon pop-up window on the home page of the Site, we may make Coupons available to you, depending on whether we hold such campaign or promotion in our sole discretion at that time.
  • When you successfully make full payment of a purchase order for goods on the Site, we may make Coupons available to you, depending on whether we hold such campaign or promotion in our sole discretion at that time.
Notwithstanding the foregoing, any Coupons which are specifically designated for the sole purpose of purchasing products exclusively distributed by Sellers cannot be used for purchasing products sold by SHEIN and vice versa.
2. What Types of Coupons Does SHEIN Provide?
We offer the following five (5) types of Coupons:
1) Fixed-amount Coupon;
2) Discount Coupon applicable to the total purchase price of an order. Does not include taxes, shipping and other costs associated with the order;
3) Discount Coupon applicable to the purchase price of non-sale products
4) Free shipping Coupon applicable to the lowest-cost shipping option;
5) Free shipping Coupon applicable to the highest-cost shipping option; and
6) Other types of Coupons that we may issue from to time at our discretion.
3. View Your Coupon
You may check your available and unavailable Coupons (excluding: (i) the Coupons which have expired more than 3 months; and (ii) the Coupons which are not linked to your SHEIN User Account) by logging into your User Account and visiting "Personal Center" << "My Assets" << "My Coupons."
The available Coupons may be used on the Site and the App to purchase products, subject to any accompanying additional terms and conditions. Coupons may vary from site to site.
4. Redemption and Limitations
4.1. You can redeem a valid Coupon when placing an order to purchase products on the Site where it was obtained (for example, if the Coupon was obtained at en.shein.com, then they may only be used at that site);
4.2. Each Coupon can only be used once.
4.3. Coupons are not redeemable for cash.
4.4. Only one Coupon can be redeemed per order.
4.5. In the event of a return of Products, cancellation and/or refund of an order for which a Coupon has been used, the Coupon will be reallocated to the SHEIN User Account unless :
  • the Coupon has expired ;
  • such a Coupon is not linked to the Client Account;
  • a partial cancellation, return and/or refund of your order (in this case, the Coupon will be considered as having been used, and will not be reallocated to you once it has been applied to the rest of the retained order).
In addition to the terms and conditions set out in the T&Cs and this Coupon Policy, Coupons may be subject to additional terms, conditions and restrictions which will be communicated to you upon receipt.
5. Duration of the Coupons
Coupons have a validity date, after which they can no longer be used. We advise you to note the expiry date of the Coupon and use it before that date. Once a Coupon has expired, it can no longer be used.
It will be displayed as "unavailable" on the SHEIN User Account and will be deleted from the account after three (3) months.
6. Coupon Refund Amount Adjustment Rules
The usage of Shein’s coupon with thresholds will be according to the Actual Order Value. The Actual Order Value is the amount of your original order minus any Refund Value (i.e. the original amount of the refunded item(s)). The Refund Amount you received will be subject to the following policy:
1.There are two possible scenarios if you apply for a refund after the use of a coupon:
1) If the Actual Order Value still meets the original discount threshold for the coupon that you have used, no Refund Amount Adjustment will occur. You will reimburse us the applied coupon on a pro-rata basis.
2) If the Actual Order Value does not meet the original discount threshold for the coupon that you have used, then a Refund Amount Adjustment will occur. The Refund Amount Adjustment may result in a reduction of the amount we refund to you or, even no refund at all may be paid out to you.
2.In the case of the Refund Amount Adjustment:
a)For coupon(s) with more than one threshold, if the Actual Order Value meets another threshold with a lower value, you will only need to reimburse to us the difference between the value of the coupon that was originally used, and the value of the coupon that was used based on the new Actual Order Value.
b)If the Actual Order Value no longer meets any discount thresholds after the refund, you will no longer be eligible for any discount and you will need to reimburse to us the value of the coupon that was originally used. The coupon that you have used will be returned to your Wallet subject to the terms of relating coupon.
For Examples:
Suppose there are two thresholds in one coupon: For Actual Order Value between GBP 69 and GBP 99, discount of GBP 6 will be applied; for Actual Order Value of above GBP 99, discount of 15GBP will be applied.
Scenario 1 (No Refund Amount Adjustment):
  • Purchase value of the original order: GBP 120
  • Refund value: GBP 20
  • Actual Order Value: GBP 100 (i.e., GBP 120 (original purchase value) minus GBP 20 (refund value)).
The Actual Order Value still meets the original coupon threshold of GBP 99, and thus there will be no Coupon Reimbursement and No Refund Amount Adjustment will occur. You will receive the full refund of GBP 16.7(GBP 20(Refund Value) minus GBP 3.3 (the percentage of the applied coupon accordingly)).
Scenario 2 (Refund Amount Adjustment I):
  • Purchase value of the original order: GBP 120
  • Refund value: GBP 30
  • Actual Order Value: GBP 90 (i.e., GBP 120 (original purchase value) minus GBP 30 (refund value)).
The Actual Order Value does not meet the original coupon threshold of GBP 99, thus you are no longer entitled to the GBP 15 coupon. However, the Actual Order Value still meets the threshold of GBP 69 and you are entitled to the GBP 6 coupon and the difference between the coupon issued and the eligible coupon after the refund will be GBP 9. Therefore, we will deduct GBP 9 from your refund amount. You will thus receive a refund of GBP 21 (i.e., GBP 30 (refund value) minus GBP 9 (coupon difference)).
Scenario 3 (Refund Amount Adjustment II):
  • Purchase value of the original order: GBP 120
  • Refund value: GBP 70
  • Actual Order Value: GBP 50 (i.e., GBP 120 (original purchase value) minus GBP 70 (refund value)).
The Actual Order Value does not meet the original coupon threshold of GBP 99, thus you are no longer entitled to the GBP 15 coupon. The Actual Order Value also does not meet the threshold of GBP 69, so you are not entitled to any coupon. Hence, the entire value of the coupon issued (GBP 15) has to be reimbursed. Therefore, we will deduct GBP 15 from your refund amount. You will thus receive a refund of GBP 55 (i.e., GBP 70 (refund value) minus GBP 15 (coupon difference)).
7. Questions and Contact
If you have any questions about our Coupons, please contact with our Customer Service Platform .