(4) Gift Cards: Gift cards provided a by SHEIN affiliate can be stored in your Wallet by entering the gift card code provided. Purchase and use of gift cards are subject to the specific terms and conditions below. Gift cards can only be used for purchases of SHEIN’s products and cannot be used for purchases of Sellers’ products.
5.2 Terms of use of Gift Cards
(1) Purchase of a Gift Card
Gift Cards can be purchased on the Site, but Coupons, Bonus Points, Wallet Credit or other Gift Cards cannot be used to purchase a Gift Card.
Gift Cards are delivered, upon acceptance of payment, to the email address provided by the Customer. It is the Customer's responsibility to ensure that the information is current and accurate.
The purchased Gift Card will be sent to the email address provided at the time of ordering. Failure to receive the Gift Card by the Customer or the beneficiary chosen by the Customer ( "Beneficiary" ) may be due to any of the following causes:
- An incorrect or erroneous e-mail address entered at the time of purchase of the Gift Card. The Customer is then invited to contact Customer Services without delay to confirm and change the e-mail address.
- The inbox of the Customer or the Beneficiary is full. If, after ensuring that there is sufficient space in the inbox, the Customer has still not received the Gift Card, he/she is invited to contact Customer Services without delay for a new delivery.
- SHEIN's emails have been blocked by the Customer's or Beneficiary's email box. The latter is then invited to check their junk mail and to add https://www.shein.co.uk/ to the list of approved senders, then to contact, without delay, the Customer Service for a new sending.
(2) Promotional Gift Cards
In some cases, SHEIN may offer Gift Cards to the Customer ( "Promotional Gift Cards" ) free of charge for promotional or other purposes. Such Promotional Gift Cards may be subject to additional or different terms which are specified when they are obtained (specific expiry date etc.). Otherwise, they are subject to these GCU.
(3) Use of a Gift Card
(a) Gift Cards balances and numbers can be stored in "My Assets" by entering the Gift Card code via the user account. Within the Territory, Gift Cards expire after 10 years unless otherwise specified by SHEIN.
(b) In order to use the Gift Card for a purchase, the Customer or the Beneficiary must enter the number and PIN code of the Gift Card when checking out, taking care to ensure that they are kept confidential.
(c) The purchase amount will be deducted from the Gift Card balance. Any remaining balance can be used for a future eligible purchase. If the amount to be paid is greater than the balance of the Gift Card, the Customer or Beneficiary must choose another method of payment to pay the remaining amount, it being specified that Gift Cards are not cumulative (the Customer cannot use another Gift Card to pay the remaining amount due).
(d) If an order paid for by a Gift Card is returned and refunded, the amount of the order paid for by the Gift Card will be refunded to the same Gift Card.
(e) The use of Gift Cards granted free of charge by SHEIN is subject to restrictions which are in the sole discretion of SHEIN and will be communicated to the Customer at the appropriate time.
(f) For Gift Cards purchased prior to March 8, 2021 that can be used at any SHEIN’s website, the use of a portion of a Gift Card at a particular SHEIN website means that the balance of that Gift Card can only be used at that particular website.
(g) For Gift Cards purchased after 8 March 2021, they can only be used on the website where they were purchased (for example, if a Gift Card was purchased after 8 March 2021 on https://www.shein.co.uk/, then that Gift Card can only be used on that website).
(4) Limitation and restriction of use
a) You may not purchase or maintain total gift card balances exceeding the value of 1000 € at any time.
b) Gift card values may not be exchanged for cash.
c) We reserve the right, without notice to you, to cancel or void gift cards without a refund if we suspect that a gift card is obtained, used, or applied to an order fraudulently, unlawfully, or otherwise in violation of these Gift Card Terms.
6. INTELLECTUAL PROPERTY
6.1 Content of the Site.
(1) The Site, including all non-Product specific related information and content, such as text, software, scripts, graphics, photos, sounds, music, videos and interactive features (collectively, the "Content" ), provided on or through the Site, is owned by the Operator, its affiliates or third parties who have licensed it to the Operator.
(2) All content relevant or linked to Products available on the Site, including all information and content, such as text, software, scripts, graphics, photos, sounds, music, videos and interactive features (collectively, the "Products Content" ), provided on or through the Marketplace, is owned by the Seller of the relevant Product, its affiliates or third parties who have licensed it to them.
The Site, Content and Products Content are protected by copyright, trademark rights and other intellectual property rights. All rights are reserved, which means that any rights not expressly granted to the Customer by the T&CS are expressly excluded.
(3) The Site, Content and the Products Content are provided to the Customer solely for its personal and private use. Any use by the Customer of the Site, Content and the Products Content for commercial purposes is strictly prohibited. SHEIN and the Sellers as applicable, are free to modify the Site, Content and the Products Content at any time and without notice or liability to the Customer.
(4) The Site, Content and the Products Content may not be downloaded, copied, reproduced, distributed, transmitted, broadcast, displayed, sold, licensed or otherwise exploited for any purpose without the prior written consent of SHEIN, the Sellers or their respective licensors.
(5) The Customer agrees not to (a) circumvent, disable, or otherwise interfere with the security features of the Site or the restrictions/limitations on the use of the Site, Content and the Products Content; (b) perform any data recovery on the Site; (c) interfere with or damage the Site by introducing malicious or harmful material.
6.2 SHEIN brands
(1) The "SHEIN" mark and other word and/or figurative marks, icons, graphics, designs, and logos associated therewith, used and displayed on the Site or the Products (collectively the "SHEIN Marks" ), are the exclusive property of SHEIN and/or its affiliates. All other word and/or figurative marks, icons, graphics, designs and logos, not covered by the SHEIN Marks, attached to the Products or mentioned on the Site are the property of the relevant Seller or the Sellers' suppliers.
(2) The Customer acknowledges that it has no right, title or interest in or to these marks or the SHEIN Marks.
6.3. Seller’s Brands
(1) The Sellers’ respective trademarks and other related trademarks, service marks, icons, graphics, word marks, designs and logos (collectively the "Sellers Marks" ) are owned by the relevant Seller or its affiliates. The Customer does not have, and will not acquire, any right, title, or interest in or to any of the Sellers Marks. The Customer may not market or distribute products or offer services under or by reference to or otherwise use or reproduce any Sellers Marks without the respective Seller prior written permission. All other word and/or figurative marks, icons, graphics, designs and logos which are not Sellers’ Marks are the property of Sellers’ licensors.
6.4 Reviews, Contributions and User Generated Content (UGC)
(1) In addition to our Reviews Policy, the following Section 6.4 applies. When the Customer transmits, publishes or submits, on the Site, opinions, comments, including but not limited to images, videos, ideas, know-how, techniques, questions, criticisms, reactions and suggestions ( "Contribution" ), the Customer grants SHEIN and its affiliates, free of charge and for a period of ten (10) years (or for an unlimited period of time when legally permitted) a non-exclusive licence to use it (and if necessary the right to associate the name of the Customer who is the author of the Contribution), as well as the right to license it, sub-license it, sell it, distribute it and/or integrate it in any form, on any medium or in any technology throughout the world, without any compensation being attributed to the Customer, or the Customer being able to assert any moral right as the author of the Contributions, unless legally prohibited according to the applicable law.
This licence is granted for any commercial purpose, including any commercial, promotional, and marketing purpose. It includes for SHEIN:
a) the right of reproduction and, in particular, the right to reproduce or have reproduced all or part of the Contributions;
b) the right of representation and, in particular, the right to communicate or have communicated to the public all or part of the Contributions;
c) the right to modify, translate and adapt all or part of the Contributions, where legally permitted;
d) the right to use and exploit all or part of the Contributions or any adaptation of the Contributions for the purposes of the Company's business or for the benefit of third parties of its choice, in any capacity whatsoever, where legally permitted;
e) the right to assign or license all or part of the rights granted hereunder to any person, company or entity of its choice, whether free of charge or for a fee, where legally permitted;
each of the rights being assigned respectively for any medium, any format, in any language (computer language or other), by any process known or unknown to date, and for any purpose.
(2) The Customer guarantees, in respect of the Contributions:
a) that he/she is the author and/or owner of all rights relating to his/her Contribution and that the use of the Contribution by the Site does not infringe the rights of any third party;
b) that the elements of the Contribution will be considered non-proprietary and non-confidential;
c) that his Contribution is made via his own e-mail address and that he has not impersonated anyone other than himself or otherwise being misleading as to the origin of your Contribution;
d) that his or her Contribution is truthful and honestly reflects his or her personal experience on the Site or with the Products;
e) that the Customer is at least 18 years old or has obtained prior permission from a parent or legal guardian to publish the Contribution, if legally permitted by the applicable law;
f) that the use by SHEIN and its affiliates of the Contribution does not violate the T&Cs, applicable laws, the rights of third parties or harm any person or entity;
g) any Contribution complies with our Reviews Policy; and
h) any Contribution posted is appropriate for a family audience.
(3) The Customer agrees that neither its use of the Site nor its Contributions may reasonably be regarded as involving, containing, providing, or promoting any of the following:
a. sexually explicit or pornographic content;
b. content that the Customer is not authorised to share, publish or display, or for which the Customer has no rights;
c. derogatory, discriminatory, hateful or inciting comments against specific individuals or groups on the basis of their race or ethnic origin, religion, gender, sexual orientation, disability, age, nationality, etc.;
d. incitement to violence or other dangerous activities;
e. terrorism or other criminal activities;
f. insensitive or offensive comments related to natural disasters, atrocities, health crises, deaths, conflicts or other tragic events;
g. harassment, intimidation or threats;
h. dangerous products, illegal drugs, or the inappropriate use or sale of tobacco and/or alcohol;
i. crypto-currency transactions;
j. false claims or content related to medicine;
k. content that infringes intellectual property rights;
l. desecration;
m. content that you are not authorised to, or do not have a legal right to, share, post, or otherwise display; or
n. any other content that may be considered illegal or offensive under applicable laws or regulations.
(4) The Customer acknowledges and agrees that:
(i) SHEIN does not control, and is not responsible for, the Contributions on the Site, and is not obliged to police, moderate or actively review Contributions prior to its display on the Site however SHEIN may mitigate risks against misinformation, manipulation, content infringements, cyber violence against women or minors by, in its sole discretion, removing, blocking or suspending any Contribution that does not comply with the T&Cs, applicable laws or the rights of third parties; and
(ii) that such a breach may result in the suspension of the Contributor's Customer account or use of the Site.
(iii) has the possibility to challenge SHEIN’s decision by contacting the
Customer Service if its Contribution has been removed, blocked or suspended or if its the User Account has been suspended.
(iv) is solely responsible for his/her Contributions and SHEIN expressly exclude any liability for any loss or damage arising from your Contributions and any action that SHEIN may take in response to it.
(5) The views expressed by other users on our site do not represent SHEIN's views or values.
(6) If you want to learn more about the reviews, please go to the
Reviews Policy .
6.5 Games
SHEIN may offer the Customer the possibility to win vouchers, coupons or participate to promotions through its participation in different games ( “Online Games” ) that may be offered from time to time on the Site. The Online Games will be free of charge and subject to additional terms of use “Games Rules” specific to each game. Please ensure that you review and accept any such Games Rules before you start playing an Online Game.
6.6. Products and Products Content Intellectual Property Infringements
(1) SHEIN is not responsible for the possible intellectual property infringements of any Product listed for sale by the Sellers, nor required to monitor or actively seek out illegal activity or illegal Products or Products Content uploaded to the Site by the Sellers; nor inspect Products before they are sold on the Site, notwithstanding the above, SHEIN may carry out voluntary own-initiative investigations aimed at detecting, identifying and removing access to, illegal/dangerous content to comply with law. As and when, we notice or are informed that any Product or Products Content available on the Site may be illegal or dangerous we will immediately remove it from the Site.
(2) We provide an internal complaint-handling system as specified in section 9 below for any Product or Products Content Customers believe breaches a third-party intellectual property rights
7. TEXT MESSAGING PROGRAM
7.1 If the Customer signs up for the SHEIN's telephone messaging (SMS) program ( "Program" ), the Customer will be asked to expressly consent - by providing his or her mobile phone number, specified keyword(s), or an affirmative response by SMS/MMS or other text message, as a signature - to receive recurring automated telephone marketing messages from SHEIN and/or its suppliers. This consent is not a condition of use of the Site and may be withdrawn at any time by using the opt-out mechanism specified in paragraph 7.2 below or by contacting SHEIN in any other way.
7.2 The Customer may choose to stop receiving SMS/MMS text messages by replying STOP to any message received under the Programme, or by simply sending STOP to the number from which the Customer is currently receiving messages. In both cases, the Customer will receive an additional message confirming that their request has been processed.
7.3 Message and data rates may apply to all messages sent to and from the Customer. If the Customer has any questions about his telephone package it is best to contact his or her mobile operator.
7.4 The Customer declares that he/she is the account holder or usual user of the mobile phone number provided when registering for the Programme. If the Customer changes or deactivates this number, the Customer is obliged to inform the
Privacy Center immediately.
7.5 SHEIN may suspend or terminate the Customer's participation in the Programme if the Customer fails to comply with these CGU. Receipt of these messages may also be interrupted if the Customer’s mobile phone service is terminated or expires. SHEIN reserves the right to modify or discontinue, temporarily or permanently, all or part of the Programme, with or without notice. Neither SHEIN nor its suppliers nor any mobile operator shall be liable for any delayed or undelivered messages nor the end of the Programme.
8. LIABILITY
8.1 SHEIN as provider of the Marketplace and provider of an online intermediation service within the meaning of the applicable law, constitutes an information society service of hosting or storage of data that allows Sellers to offer Products to Customers, with the aim of facilitating the initiation of direct transactions between Sellers and Customers, regardless of whether these conclude.
8.2 The Sellers do not act under the direction, authority, or control of SHEIN as provider of the Marketplace. Consequently, SHEIN is not a party to the contractual relationships established between the Sellers and the Customers nor responsible for the UGC or Products Content (as applicable) that Customers or Sellers may post on the Site. SHEIN is not responsible for the description of the Products, prices or any other circumstances regarding the supply of the Products. Any complaint relating to the Products shall be directed to
Customer Service .
8.3 The Customer is solely responsible for its use of the Marketplace, in particular, for the Contributions made on the Site.
8.4 Neither SHEIN nor the Sellers shall be held liable in the event of misuse of the Products, use that does not comply with any mentioned contra-indications on the Product page or use made by the Customer that the relevant Seller could not reasonably have foreseen.
8.5. In the event of loss, theft or fraudulent use of the Gift Card, not attributable to SHEIN, SHEIN shall not be liable to the Customer, as title to the Gift Cards is transferred to the Customer or the Beneficiary of the card at the time of sale. The Customer or Beneficiary shall take all necessary measures to ensure the confidentiality of the Gift Card number and PIN. If the Customer or the Beneficiary believes that the Gift Card has been copied or stolen, he/she is invited to contact SHEIN at the
Customer Service without delay.
8.6. SHEIN does not exclude or limit in any way its liability to Customer where it would be unlawful to do so. This includes liability for death or personal injury caused by SHEIN’s negligence or the negligence of SHEIN’s employees, agents, or subcontractors and for fraud or fraudulent misrepresentation. SHEIN only provides the Marketplace for domestic and private use. SHEIN has no liability for any loss of income, loss of profit, loss of data, business interruption (all whether direct or indirect) nor any indirect or consequential loss of any kind whatsoever arising from the use of the Services and/or the Site.
8.7 When legally permitted, SHEIN cannot be held responsible for any direct or indirect damage, whatever the cause, origin, nature or consequence, resulting from the use of the Site. In particular, in the event of interruption or inaccessibility of the Site, the occurrence of viruses, or inaccuracies in the information contained on the Site or any damage resulting from fraudulent acts by third parties from the Site.
8.8. When legally permitted, SHEIN shall not be liable in the event that the non-performance of its obligations is attributable either to the unforeseeable and insurmountable act of a third party to these GCU or to a case of force majeure as may be defined by applicable law and which includes, but is not limited to:
- strikes and other forms of demonstrations or blockades that affect the production and delivery of the Products;
- civil unrest, revolt, invasion, terrorist attack or threat, war (declared or undeclared) or threat or preparation for war.
- fire, explosion, storm, flood, earthquake, collapse, epidemic or any other natural disaster.
- inability to use trains, ships, aircraft, motorised transport or any other means of transport, public or private.
- inability to use public or private telecommunication systems.
- acts, decrees, laws, regulations or restrictions of any government or public authority.
SHEIN's obligations under the GCU shall be suspended for the period during which the force majeure situation remains in force. SHEIN shall be entitled to an extension of the period of performance of these obligations equal to the duration of the force majeure situation. However, all reasonable means will be used to mitigate the impact of the force majeure situation or to find a solution that allows the Site to operate.
8.9. SHEIN implements means intended to ensure the security of the data collected on the Site. However, SHEIN has no control over the risks inherent in the operation of the Internet and its impact on the confidentiality of data passing through this network.
8.10 The Site may contain links to third party sites that are not owned or controlled by SHEIN. In no event shall SHEIN be responsible for the content of such websites or links which it does not control. By merely linking, SHEIN does not endorse third party content.
8.11 If any provision of the GCU is found to be unenforceable, this shall not affect the validity of the remaining provisions of the GCU, which shall remain in full force and effect.
8.12 SHEIN’s failure to assert a right or provision under the GCU shall not constitute a waiver of that right or provision.
8.13 Release for Disputes with Sellers. To the fullest extent permitted by applicable law, SHEIN expressly disclaims any and all liability that may arise between you and any Seller. The Marketplace merely provide a venue for connecting our users with Sellers. Because SHEIN is not a party to the actual contracts between you and any Seller that you purchase a Product from, in the event that you have a dispute with any Seller, you release SHEIN, its parents, subsidiaries, affiliates, and all of their officers, employees, investors, agents, partners and licensors, except regarding a SHEIN’s affiliate acting as the applicable Seller, from any and all claims, demands, or damages (actual or consequential) of every kind and nature, known and unknown, suspected and unsuspected, disclosed and undisclosed, arising out of or in any way connected with such disputes.
9. REPORTING INFRINGING OR ILLEGAL CONTENT
9.1 Notice Of Intellectual Property Infringement
(1) Notice Requirements As SHEIN asks others to respect its intellectual property rights, SHEIN respect the intellectual property rights of others. If the Customer believes that material located on or linked to by the Products and/or Site violates his/her copyright, trademark, or other intellectual property rights, please submit a complaint through the
intellectual property complaint portal . SHEIN may request the following information:
- A physical or electronic signature of a person authorized to act on behalf of the owner of the intellectual property right that has been allegedly infringed.
- Identification of intellectual property being infringed, including, if any, the corresponding registration number and corresponding country of registration.
- Identification of the material that is claimed to be infringing, including information regarding the location of the infringing materials on the Site or App, with sufficient detail so that SHEIN can find it.
- If a design patent is at issue, to identify the design patent the Customer claims has been infringed along with the registration number.
- If a utility patent is at issue, to identify the utility patent that the Customer claim has been infringed along with a Court Order or Judgment supporting the claim.
- Customer’s full legal name, company affiliation (if any), mailing address, telephone number, and email address.
- A statement by the Customer stating a good-faith belief that the use of the allegedly infringing material is not authorized by the intellectual property owner, its agent, or the law.
- A statement by the Customer, made under penalty of perjury, that the information in your notice is accurate and that you are the intellectual property owner or authorized to act on the intellectual property owner’s behalf.
(2)_SHEIN’s response
We will do our best to review any such notices promptly and to investigate as and where needed. Upon receipt of such notices, we reserve the right to:
- Issue a warning to the party accused of infringement;
- Remove or disable access to the material or disable any links to the material;
- Notify the party accused of infringement that we have removed or disabled access to the applicable material;
- Potentially terminate access to and use of the Marketplace for any Customer or Seller who repeatedly or seriously infringes the intellectual property rights of SHEIN or others, or as otherwise stated in the T&Cs (including the Marketplace policies);
- Potentially start legal proceedings against the party accused of infringement for reimbursement of all costs on an indemnity basis (including, but not limited to, reasonable administrative and legal costs) resulting from the breach;
- Further legal action against the party accused of infringement; and/or
- Disclosure of such information to law enforcement authorities as we reasonably feel is necessary or as required by law.
We reserve the right to put in place reasonable mechanisms in place to prevent similar infringements in the future.
9.2 Notice of Dangerous or illegal Content
(1) Notification
If you believe that any Content, Products or Products Content located on or linked to this Site is considered dangerous or illegal, please submit your notification through
Customer Service where you will be able to report the Seller and/or its Products. We may request the following information:
- Notices flagging purportedly illegal or dangerous content must be able to determine illegality or danger without needing a substantive analysis or legal review.
- Clear identification of illegal or dangerous material.
(2)_SHEIN’s response
Upon receipt of such notices, if the flagged Content, Products or Products Content is evidently manifestly illegal or dangerous, and always upholding the fundamental rights, we reserve the right to:
- Issue a warning;
- Remove or disable access to the material or disable any links to the material;
- Notify the party accused that we have removed or disabled access to the applicable material;
- Potentially terminate access to and use of the Marketplace of the party accused;
- We reserve the right to put in place reasonable mechanisms in place to prevent similar occurrences in the future;
- Potentially start legal proceedings against the party accused for reimbursement of all costs on an indemnity basis (including, but not limited to, reasonable administrative and legal costs) resulting from the breach;
- Further legal action against the party accused; and/or
- Disclosure of such information to law enforcement authorities as we reasonably feel is necessary or as required by law.
We reserve the right to put in place reasonable mechanisms in place to prevent similar infringements in the future.
9.3. Takedown complaints handling
If, because of a takedown request or at our discretion, we removed, blocked or suspended your content, suspended your User Account or disabled access to your material, you have the possibility to challenge our decision by contacting
Customer Service . We will endeavour to review any such challenges promptly.